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sevensevenseven is a record label created by Bloody Dior and John Ross with the help of Toby Oniyitan. Dior and John started sevensevenseven as a record label related to John’s clothing brand Seventh Heaven. The label’s first record was Yung Kayo’s January 2019 single “Glitch”. Toby left managing the label in 2019 to focus on another label, Stomp Down. Dior and John released two exclusi...read more